Maison Kitsuné Fall-Winter 2021-22 Campaign
FALL-WINTER 2021/22 CAMPAIGN
Maison Kitsuné unveils its new Fall-Winter 2021/22 Campaign.
A series of light-hearted portraits where movement and playfulness vibrate together.
Maison Kitsuné studio’s Fall-Winter 2021/22 collection continues its Guest Designer Series, featuring two Belgian designers, Oriane Leclercq and Lucas Sponchiado, as artistic directors.
Drawing its main inspiration from Paris by night, the collection is imbued with light-heartedness, effervescence and motion.
Reminiscent of the brand’s roots, music is central to the creative process : the world of recording studios, technological software, sound waves… The focus is on the visual representation of sound. Noise is alive, it moves, vibrates under lights, shadows and optical effects. A creative impulse born from the energy of this new generation in motion results in playful layering styles, mixed up genres and codes.
This modern and comfortable wardrobe features a combination of graphic universes : prints of soundtracks, classic colors and infusions of light, neon stripes, splashes of acid and pop… mixing screens appear on knits, different textures are paired, matte contrasts with luster – all forming a perfect balance. Carefully detailed pieces play with layering and large collars, scarves that merge with jumpers, zips, nylon, vibrant shimmer and reflection.
MAISON KITSUNÉ STUDIO
Maison Kitsuné, an independent Parisian fashion house, has developed its design studio by establishing a highly skilled team to enrich its savoir-faire, to cultivate its silhouettes, to take care of details and quality. For the second consecutive season, the Maison Kitsuné studio is welcoming Guest Designers, invited to breathe new life into the essence of the brand and its Art de vivre.
ORIANE LECLERCQ AND LUCAS SPONCHIADO
This duo of Belgian designers evolved over the years following school via their own experiences, leading them to become a genuinely creative tandem. After working at various luxury houses where their talent was unmistakable or alongside young designers where they developed their ability to not only imagine but create worlds, they now immerse themselves in the liberated atmosphere of the house, working between diversity and modernity. For this collection, they blend the identity of the house with their own codes to invent a new silhouette in their own image : fluid and free.
Credits
Videographer Benjamin Armand arbenjy_video
Photographer Arnaud Lajeunie arnaudlajeunie
Music ‘Energy (Instrumental)’ by Mateyo feat . Life on Planets producedbymateyo , lifeonplanets