MAISON KITSUNÉ LAUNCHES ITS GOLF-INSPIRED CLOTHING LINE
MAISON KITSUNÉ GOLF
This Spring, Maison Kitsuné presents their first golf-themed collection, introducing the debut of a new clothing line created for the unconventional player. Designed to disrupt the rules of the game, Maison Kitsuné Golf blends the brand’s playful spirit with the codes of the clubhouse — and this season explores an irreverent perspective on classic aesthetics: a maximalist, eclectic twist on tradition.
Throughout the collection, the wardrobe of the golfing green takes on a new tone: polo shirts and windbreakers; pleated skirts and knee-high socks sweetly subverted through the Maison Kitsuné gaze. A preppy nineties utilitarianism is interspersed with the whimsical energy of the brand: a neutral palette injected with pastel flashes; monochrome interspersed with plaid.
A new array of prints decorates the pieces: the iconic Maison Kitsuné Fox adopts a cartoon form for its turn on the golfing green, and appears swinging its club across sky blue and bubble gum pink separates. An array of accessories – bucket hats, club covers and gloves – completes the picture, photographed by Remi Ferrante at Escena Golf Club in Palm Springs.
The collection is exclusively available in South Korea at dedicated Maison Kitsuné Golf Pop-up stores and online at ssfshop.com from April 6th, 2023.
Worldwide launch online at maisonkitsune.com and in selected Maison Kitsuné stores in New York on May 26th, 2023